The Right Agency At The
Right Time
Who We
Are:
Richard Brown Associates, Inc.
a full service marketing communications agency which
specializes in creating "Bridge Communications
Programs."
By that we mean our goal is to maintain a strong
continuity of client's main selling message at all
levels of sales communications.
We offer our clients a comprehensive range of
services and programs:
RBA's Specific Areas of
Expertise
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Advertising
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Annual
Reports
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Collateral
Development
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Corporate Videos/
Infomercials
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Creative
Development/Execution
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Direct
Marketing
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Licensing
-
New Product
Development
-
Package
Design
-
Sales
Promotion
-
Strategic
Planning
-
Trade Show
Exhibits
-
Website
Design
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Our Mission:
Our unique corporate structure
enables us to provide our clients with solid
strategic planning and break- through
communications, that are dramatic, powerful,
effective and cost efficient.
To develop fresh, new perspectives on products; to
help identify marketing opportunities for our
clients; and to create innovative programs that work
to support client marketing and sales goals. To
produce timely programs that motivate the desired
consumer.
Our Philosophy:
Every project, no matter how
small, must be based upon strategic concepts that
contribute to the growth of our clients marketing
and sales.
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What We
Do:
Advertising:
We see advertising as the
motor that runs the car. For many clients,
advertising takes up most of their budgets. If the
advertising doesn't work, the more likely, nothing
else will. That's why we spend so much time and
energy in finding the right selling message.
Our approach is synergistic, and must work on many
sales levels. It must sell the products to the
public, reinforce the sales force, and most
importantly be memorable.
Sales
Promotion:
In today's highly competitive
marketplace, sales promotion has become an integral
part of a client's marketing strategy. Our programs
meet a client's total brand image or long- term
goals.
We provide trade brochures, and a wide range of
materials designed to create excitement in the
trade. In fact, creating programs that work on all
levels is what we do best.
Direct
Marketing:
To some, direct marketing
means nothing more than a mailing list, or adding a
telephone number to an advertisement or
commercial.
However, at RBA we see it as a discipline that
requires knowledge and understanding of how
effectively you reach a select, targeted group that
will yield the greatest ROI.
We're trained in direct marketing, and so, we can
offer the benefit of our experience in knowing what
works best for our clients.
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The
Company We Keep:
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APPLE BANK
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AMERICAN
EXPRESS
-
BESTFORM
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CANON U.S.A
-
CHASE BANK
-
CHRISTIAN
DIOR
-
CITI-BANK
-
HASHI
INTERNATIONAL
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HEALTHWISE
BEVERAGES
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KNOWLEDGE
STRATEGIES
-
LEHMAN
BROTHERS
-
LILY OF
FRANCE
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NABISCO
BRANDS
-
NATORI
-
P&O
CONTAINERS
-
WARNACO
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